Tuesday, June 21, 2011

Shop-and-Tell: Shopping Haulers

Moms and teens use "haul videos" to turn shopping sprees into potential profits.

Shop-And-Tell: 'Haul Videos' Turn Shopping Sprees Into Potential Profits

One of the hottest Web phenomena for fashionistas has turned shopping sprees into something that brings worldwide bragging rights.

"Haul videos," homemade online videos in which women and young girls show off their bargain-hunting triumphs, or "hauls," have gone from being an Internet sensation to a lucrative business. There are almost 300,000 haul videos currently on YouTube, with several getting millions of views.

Major Retailers Latch on to 'Hauler' Viral Videos

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